What makes Gul-e different to other cross-pavement EV charging solutions?
As electric vehicles (EVs) continue to rise in popularity, the demand for innovative and practical charging solutions is greater than ever. One of the biggest challenges faced by EV owners, particularly those living in urban areas or without off-street parking, is how to charge their cars conveniently. This is where Gul-e steps in as a pioneering solution.
But what sets Gul-e apart from other cross-pavement EV charging solutions on the market? When comparing Gul-e to other solutions, several key distinctions emerge. Let’s explore.
Developed for Local Authorities in partnership with a Local Authority Highways team
Gul-e is the only cross-pavement EV charging solution on the market that has been developed in partnership with a Local Authority Highways team. We understand the risks of undertaking works on the public highway, appointing external contractors, and offering products and services to your residents.
Gul-e was built to offer and achieve the same things as you – and our product was developed with our Local Authority colleagues and partners in mind.
We are focused on communities and residents
Our community is at the heart of our operation – and we understand that you think in the same way.
Gul-e’s parent company, ODS, is wholly owned by Oxford City Council. This unique public ownership model ensures a focus on community benefits and long-term service – not just short-term gains. We’re not a ‘here today, gone tomorrow’ start-up!
Gul-e was born out of the need to facilitate EV charging in our community in Oxford, not as the brainchild of a venture capitalist, or as a profit-making enterprise. We therefore understand the value that Gul-e can bring to your community – just as it has for our own. Furthermore, we truly appreciate the challenges you currently face in achieving sustainability objectives, and we’re here to help.
We share your Local Authority ethos and duty to service
Unlike private companies, we understand the pressures and sensitivities that Local Authorities face every single day.
We’re your like-minded partner. We understand the market and the audience. But, most importantly, we understand Local Authorities far better than a private company every could. We have overcome the same challenges you have – the combination of sustainability objectives, budgetary pressure, and the expectation for you to offer continuous improvement in the face of adversity.
Gul-e was developed for our residents, and we would like the whole Local Authority community to benefit.
Your objectives are our objectives
Our objective is to improve the lives of our residents, businesses, and visitors – and one of the key ways we can do that is by making their lives easier.
Gul-e is more than just a charging solution – it’s a smart, sustainable, and pedestrian-friendly approach to tackling one of the biggest barriers to EV adoption. By offering a discreet, flexible, and cost-effective method of safely crossing pavements with charging cables, Gul-e stands apart from other solutions in its ability to integrate seamlessly into existing urban environments while prioritising safety and ease of use.
Gul-e helps Local Authorities facilitate more widespread EV adoption
For EV owners living in areas with limited off-street parking, Gul-e provides a real-world solution that brings the convenience of charging right to their doorstep. This makes Gul-e a critical component in the drive towards widespread EV adoption and a cleaner, greener future for our cities.
Starting a Gul-e trial in your Local Authority
We are taking Gul-e on the road throughout October! You can meet our team at:
- Fully Charged: Everything Electric South in Farnborough from October 11 to 13 – find us at stand L2 and in the MEGA theatre at 10.45am on Sunday.
- Highways UK at the NEC, Birmingham from 16 to 17 October – find us at stand 230.
- Local Government Association Conference in Harrogate from 22 to 24 October – find us at stand Q107.
Get in touch and let us know when you’re available to meet for a demonstration of Gul-e. Email gul-e@odsgroup.co.uk
You can also read more about what sets Gul-e apart here.
Latest news
New local authority guidance on cross-pavement EV charging solutions
The UK government has released new guidance to support local authorities in England in developing policies for cross-pavement electric vehicle (EV) charging solutions. These solutions, such as Gul-e by ODS, enable residents without off-street parking to safely and conveniently charge their EVs at home by allowing charging cables to pass across or through pavements.
High costs of public EV charging: A barrier to disabled drivers
Public EV charging remains a significant hurdle for widespread electric vehicle adoption, especially for disabled drivers. Despite falling wholesale energy prices, the cost of using public rapid and ultra-rapid chargers is still steep.
Suffolk households encouraged to join new Gul-e trial
Suffolk County Council is partnering with Gul-e to trial our innovative cross-pavement EV charging solution for households without driveways. Local households without driveways are encouraged to apply to join the trial and be among the first to benefit from Gul-e's safe, easy and convenient solution.

4.9/5.0
“The best thing about Gul-e is its simplicity. It really is so easy to use,
and was a big part of my decision to buy an EV.”
Mr Jesper Ekelund, Oxford